About Us
A UK limited company launching real products since 2013. Now we help developers launch theirs.
We believe that some of the best software today gets built by one person and an AI, in a weekend - not a department. The problem was never ideas or code. It's everything after: compliance, legal, hosting, marketing - the unglamorous work of turning a prototype into a real business, and it only gets harder in regulated spaces like finance and gambling.
Qeetoto solves that. We partner with indie and vibe-coding developers: we productionise and host your app, take on the commercial heavy lifting, and earn a share of revenue under a licence agreed up front. You keep your IP and, where practical, your source code. Our own products, on the home page, are living proof: built fast, launched properly, running in production today.
Launching products since 2013
Qeetoto Limited was set up in July 2013 to take ideas to market. These are the launches behind us.
Texas Hedge'Em
A real-money online casino game we designed, trademarked and launched with licensed operators. It took £2m in placed bets in its first year.
ConsentWise.io
An Open Banking testing service that tests clients’ apps and APIs against real accounts at around 25 UK banks.
Open Banking monitoring
Dashboards that monitor live Open Banking connections for ConsentWise clients.
Read how we're growing About This Car with an AI-run marketing system for a look at how we work today.
Who we are

Simon Hewins
Founder and director
Simon is an engineer with more than 25 years in technology, most of it in regulated finance. He built and led a 45-person global team running payment systems at RBS, and set up the support function at Open Banking start-up Yapily as it grew from 14 people to more than 120.
Alongside that, he founded Texas Hedge'Em and ConsentWise through Qeetoto. Today he builds products with AI coding tools, and Qeetoto exists to give other developers the commercial backing he had to find for himself.
Open seats: the power of three
We're building a team of three experienced people in every discipline a product needs, from leadership and product to security, compliance and legal. Each of them works across all our products and guides the AI agents that do the day-to-day delivery. 2 of 36 seats are filled so far.
See the open seats, or email hello@qeetoto.com if you'd like to take one.
Our promise to developers
- You deal with a real, registered company: Qeetoto Limited, registered in England and Wales, company number 08605975.
- You keep your intellectual property, and your source code wherever that's practical.
- You can reach a person directly at hello@qeetoto.com.
Read our Privacy Policy to see what we collect and what we never do with it.